Waynesburg University has named Jason McCoy vice president for enrollment management, bringing extensive experience in higher education administration, strategic enrollment planning and operational improvement to the University’s senior leadership team.
In his new role, McCoy will provide leadership for the Admissions Office, Financial Aid and enrollment marketing, overseeing undergraduate enrollment efforts and supporting graduate enrollment initiatives. He will also lead the development and implementation of data-informed strategies to advance enrollment growth, student success and the University’s mission.
McCoy joins Waynesburg from Fairmont State University, where he served as assistant vice president of enrollment services beginning in 2022. During his tenure, he led initiatives focused on improving enrollment processes, technology and the student experience. Previously serving as director of admissions services, he oversaw process improvements that reduced average undergraduate applicant processing time from more than 30 days to fewer than four.
At Fairmont State, McCoy also directed financial aid operations, contributed to strategic enrollment planning and collaborated with colleagues across academic and administrative departments. In 2024, he was recognized as the university’s Staff Supervisor of the Year.
Before joining Fairmont State, McCoy served as director of concurrent enrollment and career technical education at Southern Utah University. From 2020 to 2022, he led efforts to connect nontraditional learners with higher education opportunities and managed more than $5 million in self-support, state and federal funding. His work included overseeing dual enrollment programs and developing the university’s first International Early College program.
McCoy’s professional background also includes a 16-year career in military service and public safety. He later founded Red Pass Training Solutions LLC, a company specializing in risk mitigation and response strategies, before transitioning to higher education.
"I'm grateful to President Lee and the members of the Senior Staff for bringing me on board. I'm impressed by my teams in Admissions and Financial Aid as well as by the efforts I see in Academic Affairs, Athletics, and other support services across campus,” said McCoy. “I think there is tremendous potential at Waynesburg and many things to be proud of, and I'm looking forward to sharing that with new students in innovative ways.”
McCoy holds a Master of Public Administration with a focus in higher education from Southern Utah University, where he graduated magna cum laude. He also earned a Bachelor of Interdisciplinary Studies from Southern Utah University, graduating summa cum laude, and an associate degree in criminal justice from Grantham University.
As vice president for enrollment management, McCoy will work collaboratively with campus leaders to strengthen recruitment strategies, improve the prospective student experience and communicate the value of a Waynesburg education to future students.
About Waynesburg U.
Consistently ranked a best value school, Waynesburg University’s Strategy for the 21st Century affirms its commitment to developing an entrepreneurial mindset and ethical leadership skills for all students. Rooted in its mission of faith, learning and service, the private, Christian university is located on a traditional campus in the hills of southwestern Pennsylvania.
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