Bible icon Business icon Communication icon Education icon Languages icon Fine arts icon History icon International studies icon Nursing icon Social sciences icon Biology & environmental science icon Chemistry icon Criminal justice icon Engineering icon Exercise science icon Forensics icon Bachelor's to master's icon Math & computer science icon Professional preparation icon Undergraduate minors icon Email icon Facebook icon Twitter icon LinkedIn icon Apple icon Calendar icon Diploma icon Piggy bank icon Students icon

Advertising Major

Note: In addition to completing the following required courses, students must fulfill the General Education Requirements. Major requirements and/or General Education Requirements may be changed by official action of the faculty.

Under “Recommended Sequence” below, a number indicates the year during which it is recommended that the course be taken (i.e., 1-first year; 2-second year, etc.); a letter indicates that the course should be taken during a particular semester (i.e., F-Fall; S-Spring). This is a recommended sequence which will be individualized based on the course rotation schedule and in consultation with the faculty advisor.

Communication Core

Department Course Number

Credits

Course Title

Recommended Sequence Year/Semester

COM

105

3

Understanding Media

1

COM

109

3

Multimedia I

1

COM

126

3

Principles of Design

1

COM

209

3

Photography I

2 or 3

COM

211

3

News Writing and Reporting

2

COM

215

3

Web Production

2F or 3F

COM

228

3

Business and Professional Speaking

2 or 3

COM

317

3

Communication Law

3

COM

326

3

Social Media Production

3 or 4

COM

329

3

Cross Cultural Communication

3F

COM

438

3

Communication Theory and Research

3F or 4F

COM

465

3

Internship

4

COM

466

3

Practicum

4F

Advertising Core

Department Course Number

Credits

Course Title

Recommended Sequence Year/Semester

ACC

102

3

Principles of Financial Accounting

1S or 2S

COM

110

3

Fundamentals of Television

1S

COM

137

3

Introduction to Public Relations

1S or 2S

COM

237

3

Public Relations Writing and Production

2S or 3S

COM

308

3

Document Design

2 or 3

COM

339

3

Creativity Theory and Practice

3S or 4S

COM

399

3

Public Relations Research

3F or 4F

MGT 205 3 Principles of Management 2 or 3
MKT 205 3 Marketing 2 or 3
MKT 207 3 Integrated Marketing 2 or 3
MKT 305 3 Sales Management 3 or 4

There are 72 credits required for this major. Prerequisite courses may be necessary and the General Education Requirements must be completed.